Veronika Payne is the designer and founder of Ora Ana, where each piece starts as just a thought, transforms into a sketch, then spec, and finally a wearable piece of jewelry. Veronika attributes her love of design to a fluke shopping trip in SoHo, where she spent hours creating & unraveling the backstories of the jewelry on display. Now, the pieces she creates lend themselves to celebrating the stories of her clientele.

In English ”Ora Ana” translates to “No One”. In a world seemingly full of self-promotion, we are no one, our customers are everything.